Bengaluru-based start-up Samosa Singh continues its rapid expansion, opens QSR outlet in Hyderabad

Founded by Nidhi Singh and Shikhar Veer Singh, Samosa Singh has been making its mark in India, with its latest venture taking root in Hyderabad's Sarath City Mall.   

BySF Business & Tech Desk

Published Oct 26, 2023 | 7:31 PMUpdatedOct 26, 2023 | 7:31 PM

The new outlet will also feature delectable options such as kachori, dahi bhalla, and various chaat. (Supplied)

Samosa Singh, a prominent name in the Indian Snacking Industry, announced the opening of its Quick Service Restaurant (QRS) in Sarath City Mall, Kondapur Road, Hyderabad. 

This expansion marks a significant step in the company’s growth strategy, further solidifying its position as an industry leader.

With this new venture, Samosa Singh is setting its sights on achieving exceptional revenue growth, aiming for a tenfold increase within the next 12 months.

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Location and offerings

This outlet, strategically positioned within the bustling Sarath City Mall, is set to create a significant impact.

Its prime location is anticipated to draw a continuous flow of visitors, both online and offline, with the potential to host events that will benefit both the QSRs and the mall.

This brand-new outlet will not only feature its signature samosas but also offer a diverse range of delectable options such as kachoridahi bhalla, and various chaat items, all of which have earned a reputation as bestsellers. 

To sweeten the deal, they will also serve mouthwatering desserts like gulab jamun, rabdi, and ras malai, perfectly complementing the richness of Indian flavours.

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On a mission

Shikhar Veer Singh, founder of Samosa Singh, shared his enthusiasm.

“At Samosa Singh, we believe in more than just selling products; we’re dedicated to building lasting relationships with our customers. This new outlet in Hyderabad is a destination where our ideology for the brand Samosa Singh started. We look forward to welcoming you, your family, and friends to our new outlet as we embark on this exciting journey together,” he said.

Nidhi Singh, the co-founder of Samosa Singh, added, “Samosa Singh is on a mission to lead the Indian snack market. Our team has tirelessly worked to create this vibrant space that reflects our commitment to quality, innovation, and customer experiences. We are thankful to our consumers for their continued support. We can’t wait to create wonderful memories with you all at our new location.”

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Innovation and mission

Their unique triangular samosas, renowned for staying light and crispy, owe their success to an innovative interlocking structure. 

Notably, Samosa Singh is the first Indian snacking company to boast a scientific core team with over 100,000 hours of research behind it.

The brand’s mission extends beyond this new venture. It endeavours to take the beloved samosa, to every corner of the nation, catering to a wide audience.

To follow their journey, visit Instagram @samosasingh_in

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(Disclaimer: The headline, subheads, and intro of this report along with the photos may have been reworked by South First. The rest of the content is from a syndicated feed, and has been edited for style.)