'Vettaiyan' is set to release with closed captions and audio descriptions making it easy for people with hearing and visual disabilities.
Published Oct 09, 2024 | 4:01 PM ⚊ Updated Oct 09, 2024 | 4:01 PM
'Vettaiyan' to release with disability friendly features. (X)
Rajinikanth’s next Vettaiyan is gearing up for the grand release on Thursday, 10 October.
The film directed by TJ Gnanavel will be released in Tamil, Telugu, Kannada, Malayalam, and Hindi. While the multi-language release is as expected, Vettaiyan is making news as it is releasing with accessibility features.
It is set to release with closed captions and audio descriptions making it easy for people with hearing and visual disabilities.
VETTAIYAN 🕶️ breaks barriers as the first Tamil film with Audio Description & Closed Captions! 🎬 Making cinema accessible for everyone. 🤩#Vettaiyan 🕶️ Releasing on 10th October in Tamil, Telugu, Hindi & Kannada!@rajinikanth @SrBachchan @tjgnan @anirudhofficial… pic.twitter.com/wRgEJO3mWM
— Lyca Productions (@LycaProductions) October 8, 2024
Audio description is the narration of the visual elements in a video, such as gestures, facial expressions, and objects. It’s used to help people who are blind or have low vision understand the plot.
While, closed captions are a written track of the dialogue and other sounds in a video, such as breathing or coughing. They’re used to help people who are deaf or hard of hearing understand what’s happening in the video.
These features are common in content available on OTT, but to be included in a theatre release is a first for a Tamil movie.
According to a Cinema Express report, the audio descriptions feature will be delivered through the Moviebuff Access application and will be available in theatres that have the required setup. A list of such theatres is expected to be released shortly.
The Union government in March 2024, in a press release issued guidelines for accessibility standards in the public exhibition of feature films in cinema theatres.
In the guidelines, the government advised all feature films to have at least one accessibility feature each for the hearing impaired and visually impaired—closed captioning and audio description.
Previously, the Hindi film Srikanth (2024) was released with audio descriptions. The film was about a visually impaired person and his story of success.
Vettaiyan also features Fahadh Faasil, Rana Daggubati, and Ritika Singh. The film was shot across several locations in South India and Mumbai.
The Tamil movie features music by Anirudh Ravichander, marking his fourth collaboration with Rajinikanth.
The technical team also includes cinematographer SR Kathir and editor Philomin Raj.
(Edited by Sumavarsha Kandula)
