‘Health drinks’ no more: After Bournvita, Horlicks and Boost drop tag

HUL Chief Financial Officer Ritesh Tiwari announced the change while making public the company's earnings on Wednesday.

BySouth First Desk

Published Apr 26, 2024 | 2:59 PMUpdatedApr 26, 2024 | 2:59 PM

‘Health drinks’ no more: After Bournvita, Horlicks and Boost drop tag

After Bournvita, Horlicks and Boost have dropped their “health drink” tags. The brands are now “functional and nutritional drinks”. Hindustan Unilever Limited (HUL) — the owner of the brands Horlicks and Boost — dropped “health” from their labels, an announcement on Wednesday said. The decision came after a Centre’s directive said the sugar content in these drinks was much above acceptable limits.

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