‘Real Kerala Story’ ads issued by LDF government to mark second anniversary

In the 'Real Kerala Story' ads, the government says Kerala is a 'jewel in India's crown' and a 'beacon of progressive ideals'.

ByPTI

Published May 20, 2023 | 12:16 PMUpdatedMay 20, 2023 | 12:16 PM

The Real Kerala Story ads

The LDF government in Kerala, which completes two years in power on Saturday, 20 May, came out with an advertisement picking on the title of the controversial film The Kerala Story (2023), claiming the state was celebrating “The Real Kerala Story” of social harmony and progressive values under its rule.

In a tweet carrying the advertisement released in major national dailies, Chief Minister Pinarayi Vijayan said by embracing social justice, his government drives inclusive development that empowers all.

“On Kerala Government’s second anniversary, we celebrate the #RealKeralaStory, where dreams flourish and humanity thrives,” the CM tweeted.

The Hindi film, released across the country recently, had faced charges of depicting Kerala in poor light.

Review: ‘The Kerala Story’ depicts a Kerala unfamiliar to most Malayalis

The “Real Kerala Story” 

In the “Real Kerala Story” advertisement, the government describes Kerala as a “jewel in India’s crown” and a “beacon of progressive ideals.”

The advertisement features a picture of CM Vijayan. Along with that of people representing various sections of society including farmers, healthcare workers, transgenders and so on.

In an apparent way of rejecting the allegations raised by its critics, the government, in the advertisement, also claimed that compassion and social justice drive policies of the Left government that empower marginalised communities and foster equal opportunities for all.

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People-centric state

The colourful full-page advertisement listed out the various achievements of the Kerala government in the last two years. It also claimed that the southern state has emerged as an exemplar of “people-centric progress” and a “unique model of inclusive development.”

It says that Kerala has made remarkable achievements under the Left regime in the areas of sustainable development, innovations, healthcare, tourism and so on. He said so pointing out various national indexes in this regard and recognitions.

“Kerala shines as a beacon of progressive ideals, where every voice matters and the spirit of unity paves the way for a brighter future,” it said.

Meanwhile, to mark the second anniversary of the Vijayan government, various programmes are being organised across the state.

Related: Why the real Kerala story is mostly about love, not about jihad

Opposition protests

However, the opposition launched intense protests against the alleged misrule and corruption under the Left government.

Hundreds of party workers of the opposition Congress-led UDF laid siege to the state Secretariat here on the anniversary day.

The BJP also organised various protest programmes against the Marxist party regime on its second anniversary day.

(Disclaimer: The headline, subheads, and intro of this report along with the photos may have been reworked by South First. The rest of the content is from a syndicated feed, and has been edited for style.)