Pet food major Mars Inc announces ₹800 crore expansion plan in Telangana

Due to rapid growth in the pet food market in India, Mars has expressed interest in commencing phase-II expansion of their plant in Siddipet.


Published Aug 26, 2023 | 12:15 PMUpdatedAug 26, 2023 | 12:15 PM

Telangana Minister KT Rama Rao with Mars Inc team

Global manufacturer of confectionery, pet food, and other food products Mars Inc has announced an investment of ₹800 crore to commence the Phase-II expansion of its plant in Telangana.

Mars Petcare, its pet food and pet he

althcare division, has a plant with a fixed capital investment of ₹200 crore in the Siddipet district, where pet food is manufactured under well-known brands such as Pedigree and Whiskers.

An official release said the latest announcement takes the total fixed capital investment of Mars Inc. in the state from ₹200 crore to ₹1,500 crore.

Telangana state delegation led by Industries Minister KT Rama Rao met with Sekhar Krishnamoorthy, Chief Data and Analytics Officer for Pet Nutrition at Mars Inc. in New York, it said.

Also Read: Telangana government spent ₹1,21,294 crore on infrastructure

Increased demand for pet food

Given the rapid growth in the pet food market in India, Mars has expressed interest in commencing Phase-II expansion of its plant in Siddipet.

The Telangana government and Mars Inc. agreed to get into a broad-based partnership to establish initiatives to improve pet care and pet nutrition in the country.

Possibilities around the creation of a comprehensive base for Mars Inc. in areas such as Research and Development, digital transformation, agri supply chains, innovation and sustainability were also discussed at the meeting, it said.

A separate release said Omnicom Group, a renowned global media, marketing, and communications company, will be setting up a large Global Capability Centre in Hyderabad, which would create over 2,500 new employment opportunities.

The release said Rama Rao and his delegation met with Omnicom’s leadership team in New York on Thursday, 24 August.

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