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Third Wave Coffee brews another outlet in Bengaluru, opens 46th café in the city, 109th nationwide

With the new launch at the Phoenix Mall of Asia, Third Wave Coffee now has 46 stores in Bengaluru and 109 outlets across India

BySF Business & Tech Desk

Published Oct 28, 2023 | 9:00 AM ⚊UpdatedOct 28, 2023 | 9:00 AM

Third Wave Coffee opened its 46th outlet in Bengaluru. (Third Wave)

In his story, Vendor of Sweets, author RK Narayan gives a crash course on how to make an honest cup of south Indian filter coffee. On one of his visits to the United States, at a coffee counter, the author was asked, “Black or white?” “Neither,” replied Narayan. “I want it brown. That’s how we make it in South India.”

Votaries of this favourite beverage in South India perhaps resonate with Narayan’s sentiment. And maybe that’s why the south has become a favourable landscape for coffee shops to cater to the palate of coffeeholics. Case in point is the opening of Third Wave Coffee’s 46th store in the city at the Phoenix Mall of Asia, Bengaluru. The mall which opened to the denizens of Bengaluru on 27 October is now home to Third Wave Coffee’s 109th outlet in India.

Also Read: Bengaluru’s iconic India Coffee House gets a new look

Brewing a coffee-drinking culture

The outlet was inaugurated by Ayush Bathwal, co-founder, Third Wave Coffee, Manish Singh, Group Director & Head Retail Leasing, The Phoenix Mills Ltd. and Basil Mathew, Senior Vice President, Leasing, Phoenix Group.
The store spanning over 1,062 square feet offers ample indoor and outdoor seating to relax, work, or socialise.

Patrons can look forward to a delectable selection of coffee and food items from the menu, including Swiss Mocha Toffee Nut, varieties of bagels, and Choco-Bliss pancakes. The store also has a dedicated retail section where customers can purchase coffee beans, brewing equipment, and other coffee-related merchandise.

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Also Read: Coffee table book pays tribute to mansions of the Chettinad region

Elevating the experience

The new outlet is more than just a coffee destination, said Sanjay Patil, Senior Vice President, Projects, Third Wave Coffee. “It’s a fusion of design excellence and the coffee culture we cherish. We’ve meticulously woven every element. From the seating to the artwork, we have tried to create an unforgettable coffee experience for our patrons,” he shared.

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The new cafe elevates coffee into an art form and a design marvel. It integrates with the mall’s aesthetics featuring gold and rose gold colours in curved forms, skylights, and intricate coffee-bean artwork. The incorporation of a wood finish imbues the surroundings with a comforting and inviting warmth.