What’s the secret behind the recent success of Mysore Sandal Soap sales?

Lifestyle

By Rama Ramanan

08/12/2023

“When I joined Karnataka Soaps and Detergents Ltd as the managing director, four months back, it was chaos. Workers were divided by caste, class, gender etc.” says Dr Prashanth PKM.

Lifestyle

Prashanth realised it’s all about the process of looking at the human side of bringing this change. “I started rewarding and appreciating those who performed and were dedicated.”

Lifestyle

Recognising the need for a comprehensive overhaul, he started working in the night shift too, showing them what change can effectively do to their lives.

Lifestyle

MB Patil, Karnataka’ Minister for Commerce & Industries, Infrastructure: “First Time in the History of the Company, in November 2023, the monthly sales crossed 133 Crores.”

Lifestyle

Prasanth assured the workers of health insurance and facilities, and other benefits as well once profit is made. November was their month, indeed.

Lifestyle

Crediting the use of 100 percent sandalwood oil in their soaps, he assures that their line of soaps offer the perfect features for all kinds of skincare.

Lifestyle

Workers on the shop floor are now lauding his changed management practices. “You brought a shift in our mindset. We are growing, we are getting incentives.

Lifestyle

“My next aim is to ensure the company has a turnover of ₹2,000 crore. I want to achieve this through diversification. I want to make our soap available everywhere.” He signs off.

Lifestyle