Why chemists, druggists oppose Swiggy Instamart’s 10-minute medicine delivery service

Health By Sumit Jha Nov 04, 2024 Read the article

Popular food delivery application Swiggy recently announced a partnership with PharmEasy to facilitate medicine deliveries within 10 minutes.

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This collaboration allows Swiggy to leverage PharmEasy’s established infrastructure and regulatory approvals, which are essential for delivering prescription medicines.

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However, traditional pharmacies and chemist chains have expressed concerns about this instant delivery service.

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While Swiggy Instamart previously offered basic OTC medicines, this partnership significantly expands the selection to include prescription medications.

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This initiative is part of Swiggy’s strategy to increase average order values and attract new customers in the pharmacy sector.

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Additionally, the collaboration aims to strengthen Swiggy’s presence in the e-pharmacy market by providing a wider array of medications, including prescription options.

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