FSSAI food rating proposal is 'a license to glorify junk foods'

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By Chetana Belagere & Sumit Jha

November 11, 2022

FSSAI has proposed a “star rating” system for processed food. Critics have asked them to introduce warning labels instead.

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Evidence shows that UPF (ultra-processed foods) consumption is associated with high risks of non-communicable diseases.

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In India, diseases like diabetes and heart problems have gone up. Children are the most affected.

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A study found stars had a ‘halo effect’ - people readily buy products with low ratings despite knowing that they are not very healthy.

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In contrast, experience from Chile shows that warning labels decreased the consumption of sugary beverages by 24 percent.

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With the star system, “companies can easily manipulate the system [and] mislead consumers,” warns NAPi’s Dr Gupta.

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“This is health washing, good for profits, not for people. We still get fat & sick eating,” says expert Rujuta Diwekar who tweeted her opposition to the proposal.

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