‘Jailer’, ‘OMG 2’, ‘Gadar 2’, and ‘Bhola Shankar’ set new all-time theatrical gross box office record of ₹390 crore!

Entertainment By Arjun Ramachandran 15/08/2023 Read the article

A joint statement from the Multiplex Association of India (MAI) and Producers Guild of India (PGI) said that this weekend set a “new all-time theatrical gross box office record”.

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While Gadar 2, OMG 2, and Jailer earned good reviews, Bhola Shankar didn’t impress the critics and general audience.

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“The turnout at theatres has infused a new energy in our industry, audiences are responding in numbers. We have not seen for a very long time.” PGI President Shibasish Sarkar said.

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“This weekend is also an undeniable demonstration of cinema being the ultimate place to be part of a shared experience,” MAI President Kamal Gianchandani remarked.

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Superstar Rajinikanth’s Jailer has been storming the box office since its release. On its fifth day, the movie earned ₹350 crore worldwide.

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“We are having multiple shows at our theatre complex. I feel that the movie will have more collections than that of RRR (Telugu) and KGF 2 (Kannada),” a theatre owner in Kerala said.

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The commercial movies that get good responses in cinema halls are helpful for the exhibition industry which otherwise underwent financial distress due to Covid-19 lockdowns.

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South Indian film industry is shining at the Indian box office after the Covid pandemic as most of the Bollywood films didn’t do well in theatres.

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