Ever heard the term “photoshopped”? Well, that’s a basic feature of manipulating a photo image that even elderly people, who are not tech-savvy, can easily do on their smartphones.
Akshay Kumar, a motion graphic designer who also runs a creative agency in shares that hundreds of websites and mobile applications offer such services.
Following actress Rashmika’s case, celebrities and who-is-who from South Indian cinema have expressed deep concerns over the wide misuse of deepfake technology.
Tamil actress Athulya Ravi expressed her solidarity with Rashmika Mandanna. “Whether it’s a celebrity or a common girl the impact will be the same! Don’t feel down and stay strong Rashmika!”
“Action has to be taken and some kind of law has to be enforced to protect people who have been and will be a victim of this. Strength to you,” wrote Akkineni Naga Chaitanya.
“I have used the AI technology in Valatty (2023) to make dogs talk. Little did I know then that it will be used to deepfake human beings without their consent,” director Devan says
Telugu actor Vijay Deverakonda, on his Instagram story, shared an article about the government cracking down on deepfakes after the video of his co-star Rashmika Mandanna.